Expertise******
Companies such as Telenet Business, Agoria, VLAIO, Fortino Capital, Bleckmann and Deloitte strengthen their communication team with my b2b content expertise. I create and share premium business content for them for online and offline communication. As an expert in business content, content calendars and strategies, I fulfil b2b consultancy assignments. As a ghostwriter, I write for CEOs, managers, entrepreneurs and consultants.
Current economic themes I am working on:
Artificial Intelligence
Cybersecurity
Flemish and Belgian business community
Industry 4.0
Smart Cities
New technologies and concrete digital tools
Climate and energy transition
Sustainability and circularity
Internal communication
Social developments
Entrepreneurship
Start-ups and scale-ups
Investments and investments
Logistics
Technology and telecom
Production processes in the manufacturing industry
Safety communication (VCA & STCW certified)
Expertise understandable
CEOs, consultants, entrepreneurs and researchers usually do not speak the language of their target audience. But that’s not necessary. Because I ensure a flawless translation of professional expertise and management jargon into accessible language.
Readers central
As befits a journalist, I always place the reader at the centre. They want answers to questions, seek certain expertise and only click further if they have trust in the expertise. I therefore put myself in their place. I ask the questions that matter and write accessibly.
Complex → clear
New clients often ask me if I also write about their theme. My answer is almost always ‘yes’. Why? I do not specialise in one or more substantive themes. However, I am strong in writing clearly about complex business topics
Find the content expertise for your project
ghostwriting management books - conducting interviews - editorial research - writing articles - creating blogs and newsletters - substantive brainstorming - ghostwriting opinion articles - linkedin posts - writing content strategy - managing content platform - managing communication team - managing content calendar - presenting live events - moderating debates - leading panel discussions - interviewing keynote speakers - reporting on seminars - client stories - ghostwriting books - writing books - managing content platform - English business writing - creating local content – SEO writing - writing speeches - business journalism – premium business content
Advice & expertise
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